The League of Legends KeSPA cup will air globally on Disney+
Disney has inked a deal with the Korea Esports Association that will bring several gaming tournaments to the its streaming platform. Disney+ will be the global live streaming home for Esports Champions Asia Jinju 2026, the 2026 League of Legends KeSPA CUP and some preliminary events ahead of the 20th Asian Games Aichi-Nagoya 2026. This agreement expands KeSPA's arrangement with Disney, which only streamed its esports events to viewers in Asia last year. Esports Champions Asia is the first event on the calendar, occurring April 24-26 with professional teams from across the continent squaring up in tournaments for games including Street Fighter 6 , The King of Fighters XV , TEKKEN 8 and the eFootball series. Disney+ will also be an official streamer for the PUBG Mobile and Eternal Return competitions during that weekend. It could be helpful for western esports fans to have a single location for watching the major events happening in Asia. However, many tournaments are currently free to watch on Twitch or YouTube, so now needing a Disney+ subscription to catch some of these international competitions might feel onerous. Esports might run the risk of turning into the fragmented set of rights deals that plagues traditional sports leagues, where a game could be on one of a half dozen different paid services each night. It's also likely going to mean co-streamers take a hit to their viewership, since Disney seems unlikely to offer the same sort of broadcast access that has made the practice popular on

Disney has announced a significant expansion of its partnership with the Korea Esports Association (KeSPA), securing the global live streaming rights for several major esports tournaments. This move marks a significant shift from last year, when Disney+ only streamed KeSPA events to viewers in Asia. The new agreement will see Disney+ become the global hub for Esports Champions Asia Jinju 2026, the 2026 League of Legends KeSPA CUP, and some preliminary events leading up to the 20th Asian Games in Aichi-Nagoya 2026.
The first event on the calendar is Esports Champions Asia, set to take place from April 24-26. This event will feature professional teams from across Asia competing in tournaments for games such as Street Fighter 6, The King of Fighters XV, TEKKEN 8, and the eFootball series. Additionally, Disney+ will serve as an official streamer for PUBG Mobile and Eternal Return competitions during the same weekend.
This development is likely to be a boon for Western esports fans, as it provides a single platform for watching major Asian esports events. However, the move also raises concerns about the accessibility of these tournaments. Many esports events are currently available for free on platforms like Twitch and YouTube, and requiring a Disney+ subscription to watch some international competitions could be seen as a barrier.
The decision to partner with Disney could also pose a risk to the fragmented nature of esports viewership. Traditional sports leagues often suffer from fragmented rights deals, where games can be spread across multiple paid services. Esports might face a similar challenge, potentially leading to a fragmented viewership landscape.
Moreover, the partnership could negatively impact co-streamers, who have benefited from the broadcaster's access that has made co-streaming popular on platforms like Twitch. Disney is unlikely to offer the same level of broadcast access, which could result in a decline in viewership for these co-streamers.
In conclusion, while Disney's new partnership with KeSPA promises to bring major esports events to a global audience, it also raises questions about accessibility and the potential fragmentation of viewership. As esports continues to grow in popularity, it will be interesting to see how this agreement shapes the future of the industry and its reach.









